Why your smile doesn’t need plastic!


Chew on this.. toothpaste.
For as long as we can remember, toothpaste came in a tube – one that isn’t recyclable, and no matter how hard you try, you always get to the end with a little left inside, doomed for the landfill for the 500 years it takes to degrade.
Going traveling? There are smaller travel-size tubes for that!.. Right? – You can dispose of your toothpaste in another part of the country or in another country entirely, after just 3 or 4 brushes with the limited amount they provide.
Meet the toothpaste tablet.
All of the cleaning, whitening and brightening power of toothpaste, packed into a small tablet – Zero waste. Pop one tablet in your mouth, crush, chew, lather and then brush. Simple.
Once your container runs empty, refill it. The refill pouches are compostable so there’s nothing going to the landfill.
Traveling? Just bring the container, it’s sealed, pocket sized and you’ll always know exactly how many tablets you have left, no running out halfway through your trip.
